Pag Island, one of the biggest Adriatic islands measuring 285 sq. km, is unique for having a rocky and rough landscape. Although the island has almost no trees, the island of Pag remains popular for its vibrant culture, great beaches and world-class products, including its lace embroidery, Pag cheese and Pag lamb that is naturally flavored with salty aromatic plants, which is fed to the sheep. For thousands of years, Pag Island remains the center of salt production in the Croatian Islands.
Over 8,000 residents live on two cities of Pag Island Novalja and Pag. While the town of Novalja is popular for its vibrant, beach nightlife at Zrće, Pag Town is known for celebrating traditional festivals that has been preserved for centuries. In the valleys and fields of Dinjsko, Povljansko, Novaljsko and Vlasicko, fruits, wines and vegetables are cultivated. In Luna peninsula, olive trees are planted.
Other beaches in the island of Pag are relatively peaceful, making them a favorite place of couples and people who want to relax. Aside from Zrce beach, another spectacular beach to visit is the shallow cove at Simun, where a camping ground is located. Attractions in Pag Island include the Monastery of St Benedictine nuns, Lun town where traditional olive growing can be seen, Princes Palace and the home of medicinal mud in Lokunja.
